The Archives

Book Authors + Social Media
How Book Author, Jackie Huba, Uses Social Media
09.03.08 | Permalink | 0 Comments

This is a continuing series of interviews on how various book authors use social media successfully. This week, I interview Jackie Huba. She is the author of the new book, “Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force and “Citizen Marketers: When People are the Message. The book is an indepth look into [...]
Book Authors + Social Media
How Book Author, Michelle Miller, Uses Social Media
07.14.08 | Permalink | 0 Comments

This is a continuing series of interviews on how various book authors use social media successfully. This week, I interview Michelle Miller. She is the author of the new book, The Soccer Mom Myth. The book is an indepth look into who today’s female consumer really is, how she really thinks, and why she really [...]
Book Authors + Social Media
How Book Author Rohit Bhargava Uses Social Media
06.30.08 | Permalink | 0 Comments

Continuing my series of how book authors use social media successfully, this week, I interview how Rohit Bhargava. Rohit is the author of the book, Personality Not Included. As the tagline suggest, the book is about “Why Companies Lose Their Authenticity And How Great Brands Get it Back.” The goal of this series is to [...]
Book Authors + Social Media
Why Do Book Authors Love WordPress?
04.24.08 | Permalink | 0 Comments

I am collecting endorsements, success stories, and words of praise as to book authors who love using WordPress. Comments and feedback is encouraged.
Book Authors + Social Media
How Book Authors Can Use Facebook As Part of Their Social Media Strategy
04.23.08 | Permalink | 0 Comments

This is the next in a series of guides on how book authors can achieve social media success. The first was a 5-page article on why book authors should use WordPress as part of their web presence. The following is a 4 page primer on how book authors can use Facebook as a viable social [...]