July 2007

The Archives

Storytelling
Your Story and The Day That You Die.
07.31.07 | Permalink | 0 Comments

The day that you die is when your story will matter most. You cease to exist. You are no longer around. You are incommunicado. That is the day when your story will matter to most. How will people tell it? How will they communicate it? Will they be passionate about telling your story to others? [...]
Online Communities
Online Business Networking Best Practices For Xing
07.16.07 | Permalink | 0 Comments

Having been on Xing for awhile, I am exposed to various types of networking strategies that people use to find new contacts and further their business goals. I see all sorts of strategies that people use. Some have failed and some have succeeded. Most people are somewhere in between and the above scenario happens to [...]
Community Building
How About A Type-A Personality Social Meetup?
07.16.07 | Permalink | 0 Comments

On the Meetup.com homepage, it says that there are over 3,500 meetup topics. Just in my area alone, there are more 1,546 Meetup topics within a 50 mile radius. Such topics for a group include the mainstream such as a nightlife group, womens only group, and political affiliation groups. And then there are very eclectic [...]
Online Communities, The People Business
It’s About The Relationship, Stupid.
07.16.07 | Permalink | 0 Comments

Scoble talks about Why Facebook is the “it” social networking platform right now. I completely agree and it’s what I’ve been thinking especially when he compares it to LinkedIN. He articulates it better than I can. He says; To tell you the truth, the reason Facebook is the better networking tool is BECAUSE itâ€™s personal. [...]
The People Business
Everyone Wants To Be A Somebody To Someone.
07.16.07 | Permalink | 0 Comments

One of my Deanisms, if you will, is that everyone is looking to be somebody to someone. Look into the eyes of a mother as she stares into the eyes of her baby. Itâ€™s then there that you realize how strong that truism is. She knows that she will always matter to that child and [...]
The People Business
Why The Self-Referral Concept Doesn’t Work
07.13.07 | Permalink | 0 Comments

I’ve always believed in this. But it helped reinforce my belief when I had a meeting with Christina Haylock of Ford Communications the other day. We sat down to talk about all things marketing. As we finished up the meeting, Chris had said that the concept of self referral doesn’t work in networking. She, of [...]